Release Academy

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Identity

Branding

Stationery

Brief

Leading through a visual identity process and branding a new school of ministry based in Bristol UK. Run by Love Bristol. The brief was to create a brand that links to the geography, history, and contemporary culture of Bristol. Whilst communicating the vibrance and 'untamed' nature of the school. Primarily aiming at the younger 18-30's.

Solution

A fun solution that involved getting my hands very dirty. There is a huge graffiti and creative culture in the area Love Bristol work in. So I created a shape that fuses the 'R' and 'A' and stencilled it with paint and ink. A shape that can be used in all sorts of ways. 'Leaving your mark' where ever they go. Balanced with a clean and contemporary typeface in the logo. The extended brand uses more traditional and historical fonts.